This article is brought to you for free and open access by the school of management at usf scholarship: a digital repository @ gleeson library | geschke center it has been accepted for inclusion in finance by an authorized administrator of usf scholarship: a digital repository @ gleeson library | geschke center. A case study can help prove your company's worth and get your business in front of the right clients learn how you a case study is a marketing tool that can help businesses convince potential customers that their offering delivers results and has proven itself in the browse more topics from this article. In 2011, the united states federal government accelerated payments by 15 days to a subset of small-business government contractors this study shows that, on average, each accelerated dollar of sales led to an almost 10 cent increase in payroll, with two-thirds of the increase coming from new hires and the remainder. The entrepreneurship & small business management libguide contains information about the unisa llibrary's resources (books, databases, multimedia, etc) and online resources that a number of databases provide access to case studies but they are treated in the same manner as articles and books.
Buy real-world case studies, written by professors at hbs and other renowned business programs. Business case studies can illustrate business theory and show the application of such theory there are publishers, such as harvard business school press, which produce and sell cases for teaching and learning purposes there are also other sources of case studies, including books, articles, academic. Case study resources - free resources acadia institute of case studies non- profit centre in the school of business administration at acadia university that develops educational resource materials on entrepreneurship and small business operations learningedge (mit) a free learning resource from.
View abstract and ordering information for case studies written and published by faculty at stanford gsb. Among the many methods of marketers today, the written case study remains a tried and true practice to attract new customers b2b small business marketers say case studies and in-person events are the most effective tactics they use, the content marketing institute reported in its most recent b2b small.
Case studies from the new york times these case studies offer readers the opportunity to think along with a small-business owner who has confronted an interesting challenge in each article, you can watch the owner assess his or her options and then make a decision -- and then you can click on the related blog post to. Have you ever read case studies where a business states that they “doubled traffic” for the customer in their case study and wondered if that meant they went from 100 to 200 visits or 10,000 to 20,000 visits certain ways of displaying numbers can have an ambiguous meaning you will want your case study to be as clear.
Specialty food and beverage is facing growing pains from its rapid expansion over the last decade and more the case provides a summary of the challenges faced by the company in the areas of supply chain management, marketing plans , the creation of economic value, and the development of a long. This article details the planning and implementation of new manufacturing technologies by a small australian manufacturer the company manufactures busbar trunking systems for the construction industry and experienced rapid sales growth due to the property and construction boom in the latter half of the 1980s. Small business use of internet marketing: findings from case studies by maya demishkevich multiple case study was to explore how 5 small business owners in maryland developed and implemented an online the analysis of peer-reviewed articles revealed a gap in the research on internet marketing among small.
Articles in business source complete enter your search terms, then either check off the document type case study or include the subject case studies as part of your search cbca fulltext also see below for a discussion on how to find a small number of hbs cases in the harvard business review. Business case studies provide a real-life account of how a problem or situation was addressed often companies are featured case studies enable you to: learn about major business principles analyze the problems or issues an organization is facing and use the business theory you've learned to solve. Original articles strategy in action: case studies of strategy, planning and innovation in australian smes this paper contributes to this gap using a strategy framework for small firms developed by mazzarol (2005) to evaluate five case studies of entrepreneurial smes the analysis includes.
6 days ago free case studies many academic and business institutions develop and publish case studies some of these organizations provide free access to their case studies: acadia institute of case studies focuses on entrepreneurship and small business operations asian business online article resources. Research design, approach and method: the study reported on in this article was a qualitative case study in a small brokers company with 21 staff members the data were analysed manually by means of qualitative content analysis main findings: the main finding of the research concerned how experiential learning. Using team vital signs to drive change (2/26/2018) by paul stillman - how does a small business leader turn around a company and create a vital team in this detailed case of organizational transformation, the key is emotional intelligence case study connected leadership: engaging for performance (1/17 /2018) by. Select by company, industry or topic new york times small business case studies 20+ small business case studies select from 23 different cases case study journals content hints for finding cases journal of business case studies designed for use in business and economics courses and articles.