Brand:-indigo tagline:-go indigo sector:-airlines usp:-lowest price, target group:-middle and lower class competitors:-spice jet,kingfisher,go air,air india, strength:- -poweful promoters support -continuous profit maker -big market share -good advertising,and strategies -also surrounder out of india also weakness:. This is swot analysis of indigo an airline company headquartered in gurgaon, haryana, indigo positions itself as a low-cost carrier established as a private enterprise in the year 2006 by rahul bhatia, indigo listed publicly in the year 2009 the company registered an annual turnover of 25 billion usd.
Also we can come to know about the opportunities and threats for indigo airlines swot analysis of the company will help us understand the current positioning of the company based on the analysis of external and internal environments competitor's strategies and other variables like fuel prices hence we will analyze. Free sample - american airline swot analysis we have gathered the best essay samples and college essay samples that were written by professional essay writers.
Pest analysis for airline industry highlights 4 important factors that have affected the viability and profitability of the global airline industry badly. Customers of indigo airlines are mainly working professionals and upper middle income group customers are majorly in the age bracket of 20-45 years.
Thus, the consequences and influence of the all factors of swot taken together will aid in the formulation of alternative strategic actions that indigo may consider to sustain its competitive advantage europe asia business school 5 strategic management indigo airlines external analysis airline industry attractiveness.
Swot analysis of indigo airlines is covered on this page along with its segmentation, targeting & positioning (stp) analysis of indigo airlines also covers its usp, tagline / slogan and competitors. Capa's premium airline profiles combine our news, data and analysis to provide you with everything you need to know about indigo.